The Center is also available to system integrators and Sony partners to experience various parts of the production chain.“Filmmakers, broadcasters and content creators of every genre and level will find the DMPC to be an invaluable resource for staying current with state-of-the-art technology, as well as a place to come together with colleagues and share experiences,” said Katsunori Yamanouchi, president of Sony’s Professional Solutions Americas group.
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Additionally, Sony’s 4K Live Camera System, HDC-4300/HDC-4800, and IP Live Production System are featured, as well as the full line of imaging technologies, including the α7 series and α9 full frame sensor, interchangeable lens cameras and α lenses and Sony’s smallest production camera, the RX0.Using these systems and technologies, the DMPC will offer training, seminars, master classes and special events for industry professionals and students. The facility will also feature a theater equipped for screenings on Sony’s Crystal LED display system or its digital cinema projectors. Sony’s Digital Media Production Center (DMPC) will open in May at 2706 Media Center Drive, Los Angeles.Its core mission is to offer the content creation industry–including digital cinematography, production and broadcast–a one-stop resource for everything related to state of the art technologies and end-to-end production workflow solutions from Sony.The new DMPC will be a showcase for Sony’s new VENICE full-frame motion picture camera, already accepted by production professionals as a new standard for cinematography.
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